Kajabi Blog

Demystifying Email Deliverability

An insider’s tour of Kajabi email from draft to final destination

If you’re struggling with high bounce rates, unresponsive lists, and other email deliverability problems, you might be desperate for answers. The tech jargon coming up on your Google search isn’t helping. And the answer you hear most often might be, “It’s complicated. It depends.”

It’s true. Deliverability and IP reputation can change from day to day or even hour to hour—even when sending emails to the same list on the same platform. There’s no silver bullet to “fix” overall deliverability because Email Service Providers (aka ESPs like Gmail and Outlook) are constantly changing the rules for what gets delivered and what skips the inbox.

Even your niche itself, along with your products or services, could affect your email marketing deliverability.

What happens in Kajabi Email after you click “send right now” or schedule a specific send time?

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Live Vs. Pre-Recorded Webinars: Pros, Cons, and Case Studies (Updated for 2020)

Right now, we’re all adjusting to having more remote meetings, watching broadcasts instead of attending live events, and spending a little more time on camera than normal.

Now, many entrepreneurs are thinking, “Hey, this video thing isn’t as bad as I thought… maybe I can do this more for my business?”

We’ve talked about webinars here on the Kajabi blog before, but we know that many of you are interested in diving deeper (especially now). If your goal is to connect with your fans, get more leads, and grow your business, webinars can help.

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What Are Trigger Words? 50 Examples to Increase Conversions in 2020


If you aren’t using trigger words in your headlines, calls to action, and other marketing copy, you should start now. Trigger words can dramatically improve your conversion rates in your online business and boost sales.

Think of your digital products as any other merchandise on a store shelf. You need to give customers a reason to pick it up, turn it over, imagine themselves using it, and carry it to the checkout counter. Trigger words are your vehicle for selling digital products. They encourage consumers to select your products, head to the checkout page, and plunk down their hard-earned cash.

In this article, we define trigger words, explain how they work, and provide you with 50 powerful words you can start using in your copy today.

What Is a Trigger Word? 

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After Landing on “Shark Tank” for a Second Time, Kajabi Hero Reveals How to Uncover Your Superpower

PrepWell Academy Founder Phil Black shares his formula for combining vision and discipline into repeatable success

 If you had less than a 0.1% chance of achieving something potentially life-changing, would you go for it . . . more than once? 

Those were the odds Phil Black had to appear on “Shark Tank,” the Emmy Award-winning reality show that features entrepreneurs pitching investors. As part of the grueling application process, he waited in line among hundreds of hopefuls for five hours, after a three-hour drive—just to give a 60-second elevator pitch.  

The odds didn’t phase Phil, and neither did the process. Getting into the most competitive and sought-after programs is his superpower. He’s a former Navy SEAL officer, Goldman Sachs investment banker, and Harvard MBA. Even though his first “Shark Tank” pitch in 2014 didn’t lead to a deal, he tried again. This time, he pitched his new business: PrepWell Academy, a college admissions preparation program. 

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Mental Health Insights Every Entrepreneur Needs Right now

Strategies to release worry, build connections, and cultivate mental grit

With so much advice floating around, most entrepreneurs know what they should be doing. And yet, when it’s time to sit down and execute, you feel stuck.

This was true before social distancing, but it’s increasingly true now.

You might have already mastered the work-from-home fundamentals: keep a routine, dress for work, dedicate a space, etc. 

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