Kajabi Blog

Record sign-ups, meaningful conversations, and die-hard customers who keep coming back

Pivoting to virtual meetups: how we pulled it off (and how you can too)

If you’ve ever considered hosting virtual group events in your business, it’s safe to say that now is the time to start. People are hungry for connection, learning, and growth.

And let’s face it: there’s never been a more forgiving climate to experiment with new ways of interacting with your audience.

At the start of 2020, after the success of our first Kajabi meetup in Irvine, CA, our brand experience team planned to take Kajabi meetups nationwide to five major cities across the United States. Venues were set. Flights and hotel rooms were booked. And luckily, our Denver meetup went off without a hitch.

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You might want to stop calling yourself a “course creator”

James Wedmore explains how the label you take on affects the results you get

If you’re in the online business space, you’ve probably heard of James Wedmore, whose rags-to-riches story has inspired hundreds of thousands in online business. In 2011, he built a course on YouTube videos and earned $400,000 in sales within 30 days of launching.

The story you might not have heard was what happened three years after his wildly successful first course. It was January 2014. James had just had one of his highest revenue-generating months without a launch: $70,000.

Then he got a sobering call from his CPA.

“Your expenses were more than that,” she said.

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Lessons in entrepreneurship from a beauty industry mogul, business mentors, and marketing experts

Top 7 takeaways from Self-Made Summit

What does it take to start and grow a profitable business? Thousands of business owners and aspiring entrepreneurs gathered virtually on June 16, 2020 at Self-Made Summit to find out. 

Our stellar lineup of experts let us into their world, revealing their keys to success and most memorable moments. Here’s a quick roundup of the top lessons in entrepreneurship from Kajabi’s first-ever virtual summit.

1. Listen to your gut, especially when facing rejection

Rejection hurts. Being underestimated hurts. When you’re at your lowest moments, listen to what your gut is telling you and trust it. Jamie Kern Lima spent a decade building IT Cosmetics from the ground up. In the early years, her business was barely surviving on 2-3 orders a day. Pitches to QVC, Sephora, and other retailers were getting turned down, one after the other. With every rejection, Jamie wondered if she’d be able to stay in business.

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Kajabi vs. Podia: How do these “all-in-one” course platforms compare? [2020 update]

Kajabi and Podia both position themselves as an all-in-one platform for online businesses, eliminating the need to integrate your course platform with other tools like email marketing, website builders, page builders, and more. In this in-depth comparison, we’ll look at how Kajabi and Podia stack up as the go-to platform to build and grow a profitable online business. 

In addition to course-related functionality, we’ll compare marketing capabilities of each platform. After all, people want to know who you are, what you’re about, and what you can do for them before they’ll even consider buying from you.

Every successful online marketing strategy follows a similar framework. As you compare Kajabi and Podia feature by feature, think about how each feature will support the following framework for your business:

  • Identify your audience.
  • Drive them to your site.
  • Entice them with a solution to their problems.
  • Nurture the relationship.
  • Persuade them to invest their time and money.
  • Get repeat sales.
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Ever had an “oh sh*t!” moment in your business?

Here’s how to fix your mistakes and capitalize on them

When you’re building your online empire, slipups are bound to happen. You make a typo, send out a broken link, publicize the wrong date. 

Every entrepreneur knows that familiar feeling when you realize hundreds or thousands of people have seen something you never intended. 

Your heart sinks. You wish that time machines existed, if only to right this one wrong. While some suffer in silence, letting their anxiety run wild, others find themselves running down the hallway, muttering, “I did a bad thing. I did a bad thing.”

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