Our Kajabi app is a game-changer for all business owners who want to improve customer engagement.
Our mission is to empower entrepreneurs, experts, and influencers who are serious about their business and want to succeed online. One of our main jobs at Kajabi is to listen to our users and their customers. We take that feedback and build the necessary tools to help our users increase their impact, and subsequently create a positive customer experience.
That’s why today, we want to talk about how to keep your customers engaged and continuously coming back to your Kajabi ecosystem by leveraging the mobile app.
Retention and Engagement
Retention and engagement are vital to the health of any online business, so as an entrepreneur, expert, or influencer, you need to be thinking about them. If you aren’t familiar with these concepts, then now is a good time to start as ever.
You'll find many ways to define retention, but here we'll define it as how often users come back to your product. Are they coming back daily, weekly, monthly or some other time frame. Engagement, on the other hand, is about the breadth of retention. Meaning, when they come back to your product, how are they interacting with it? How many lessons have they consumed? How much time are they spending? Sites like Facebook have high retention and high engagement. Users come back often and they take a lot of different actions.
It’s no surprise, then, that the most engaged users make up your best customers. They’re the ones who will keep paying you for your products. And keeping them happy is the hallmark of a healthy business: it's generally easier and more cost-efficient to keep an existing customer than to acquire a new one.
As a Mom and an entrepreneur, you feel like there are never enough hours in the day.
If not every day, enough days that you’re desperate to find a way to balance both roles.
Every day you have to wear multiple hats; mother, wife, boss, saleswoman.
A few months ago we had started to hit a wall with our paid advertising here at Kajabi.
Our costs were going up.
Our reach was going down.
In today’s busy world your customers are bombarded by about 5,000 marketing messages per day.
That means it’s more important than ever that your marketing messages stand out and speak directly to your customers.
Do you want to create an online course, but struggle with technology?
This article is for you if you:
- Are entering a new season of your career. You’ve put in the time and achieved great success in your field, but you now want to do what makes you happy.
- Want to make an impact on people’s lives with what you’ve learned in yours.
- Just discovered the world of online course businesses and want to get started but don’t know where to start.
- Want to do something fulfilling and rewarding!
- Are ready to launch an online course and become known!
- Know you have the right knowledge and can make a living at this if you could just figure out the technology part.
In this article, you’re going to learn how to get an online course up and recorded and uploaded in just 3 steps no matter how bad you are at technology.