Simple tips to use what you already have
Recently, Ira Glass—host of This American Life, one of the most popular podcasts in the world—shared a photo of him recording a new episode. Like the rest of us, Ira is practicing social distancing.
Which means no access to his normal recording studio.
His solution? Record at home, in a closet.
Kajabi Heroes share their pricing strategies
It may feel like a weird time to launch a new offer or even start a new business online. You know you have something valuable to share… but will customers be able to afford it right now? Should you lower your prices? How do business owners find the right balance between revenue and making your offers accessible at a time like this?
You’re not alone if you’re struggling with these questions. The good news is—after speaking to entrepreneurs, experts, and influencers actually running online businesses—right now may be the perfect time to build together.
We spoke with several Kajabi Heroes to learn how their businesses are adapting pricing. Here’s what we learned.
Start with your principles
Prime time to pivot
That little voice inside has been prodding, nagging, pleading with you the last few weeks. As social distancing has started affecting every industry, you’ve been thinking deeply about your business. How do you respond to the new reality? You’re an entrepreneur after all, and you’re hardwired to look for new opportunities.
Now is the time to pivot—not out of desperation or to stay afloat, but to discover growth strategies you might’ve never considered before. Some of the most innovative companies like Twitter, PayPal, and Groupon evolved from entirely different beginnings. In the last few weeks, lesser-known businesses have made sweeping changes to deliver entirely new products.
3 stages to finding your footing amid uncertainty
For many entrepreneurs, building a business was about breaking free from cubicle life. It was about going out in the world and doing what you love: speaking to audiences, performing on stage, training clients in the gym.
But recently, due to a global health crisis, we’ve all found ourselves stuck indoors.
If live events and in-person services play a critical role in your business, this means you’re suddenly facing a new reality. Your mix of offline and online business is going to have to shift entirely to the online space—at least for now.
Time for another Fireside Chat! This time it’s all about connecting with customers through incentives.
This month we’re chatting with Chelsea Perry, our Director of Communications. Many of you have already met Chelsea at a Kajabi event or in the Kajabi Official User Group, so you know she loves interacting with our Kajabi community and getting to know you better. Chelsea sat down by the fire with Jay to talk about how simple rewards can make a huge impact on customers.
As head of the Kajabi Hero Program, Chelsea has become our resident expert on the value of incentives. Whether you’re looking for ways to gamify your online course, design a rewards program, or simply step up your game as a Kajabi Partner, this Fireside Chat will give you some solid ideas.