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Let’s Talk: Products - Why Creating And Selling Content Has Never Been Easier

In this new video series, we take you behind the scenes with leaders of the departments here at Kajabi to talk about Kajabi features that will improve your online business.

Want to learn how to get into the mindset of continuously delivering value to your customers?

Then you’ll love our latest episode of Let’s Talk, where Court (our VP of Product Experience) and Jeremy (our VP of Product) sit down and discuss all things products.

What Is a Product?

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Hero Spotlight: Sophie, Dawn, and Yuki

Sophie (left), Dawn (center), and Yuki (right) all met in college during their time at USC. Little did they know that they would end up building a business together after college working with clients such as Fenty Beauty, ColourPop Cosmetics, Youtubers and Twitch streamers.

The start of something big. 

Dawn was a freelance designer straight out of college when she started her own business. She began growing a following working with Youtubers on graphics for their Youtube channels and social media. As the demand for her services grew, she had to manage multiple aspects of the business that took away her time spent on designing where her job became more about administrative tasks and managing her clients. 

Since Dawn’s strength is design, she knew she needed help managing the operations side of her business. Dawn decided to ask her friend, Sophie if she was interested in a job opportunity. During one of their post-college meetups, Dawn approached Sophie to help her manage the business side of her design business. At the time, Sophie was in a corporate career but it was lacking creativity and opportunities for growth. Dawn spoke to Sophie about everything that was required for the role, and Sophie made the decision to leave her corporate job.

“I really wasn’t happy in my job, and I didn't feel fulfilled."

As afraid as she was jumping into this startup opportunity, Sophie was also excited. “I really wasn’t happy in my job, and I didn't feel fulfilled, but ever since working with Dawn, the first week when I turned that corner, I was really looking forward to work. Something was wrong in my life, and I wasn’t in the right place. Now, I feel like I am in a place where I can really thrive.”

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Kajabi Analytics: Now With Subscription Metrics


Earlier this year, we announced a major analytics upgrade to Kajabi with a suite of new reporting that allowed our customers to gain greater insight into the key metrics of their businesses. 

As promised, it was only the beginning! 

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Where We've Been and Where We're Going: A Look Back As We Celebrate 9 Years Together


You’ve probably felt the same way as Kenny, our CEO at Kajabi. 

You created something you wanted for yourself, and then found a market that could also benefit. 

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Meet The Kajabi Team: Forrest Holt


Welcome back to the Meet The Kajabi Team series! 

In this series of blogs, you get a chance to learn more about the awesome members of our Kajabi team who help support your business! 


Today you're going to meet a member of our quality assurance team; Forrest Holt!

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